The story of Crabbie’s began in Edinburgh, 1801 when Miller Crabbie became the father of a young boy – John Crabbie.
Born into a thriving grocery and spirit merchant family business in one of the poorest and heavily industrialised areas of Edinburgh, John Crabbie capitalised on the nearby port of Leith, providing him access to ingredients from all over the world.
Taking his quest to the Far East in the 19th Century he fell in love with elephants while sourcing the very finest ginger which is still used to this day.
Shipped across the often treacherous seas the ginger was then steeped for six weeks before being combined with four top secret ingredients to produce the nation’s favourite ginger beer.
Having transformed into the iconic brand of today, the entire Crabbie’s Alcoholic Ginger Beer range strives for the very same exceptional standards set by John Crabbie all those years ago.
Crabbie’s has been proud to wear the elephant on every bottle neck as the Trade Mark in honour of the integral part it played in its now iconic flavour, communicating the brand’s rich heritage and provenance of the famous six-week steeped ginger.
Crabbie’s has also partnered with the Millennium Elephant Foundation in Sri Lanka to protect these endangered giants. We are committed to contributing towards the cost of food, medical bills and the keepers (mahout) salaries for the elephants, as well as providing staff uniforms to the foundation helping to make a difference to the lives and welfare of the elephants and staff.
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